retail e-v has been providing a
range of Category Leadership programs to suppliers and retailers for over 7
years. Our customer base consists of 70% of the top 100 FMCG suppliers in
Australia, including a range of retailers that cover numerous vertical
industries. By having such a close relationship with these customers enables us
to more clearly understand the various issues they face, but also the challenges
faces by companies across other industries.
At retail e-v, we understand that
Category Management is a trend that comes in and out of fashion all across the
world. We also understand the benefits that can be derived from practicing good
Category Management. For suppliers and retailers in today's trading environment,
having a strategic benefit over your competitors is essential to increasing
marketshare and also growing the overall category.
Category Leadership programs from
retail e-v enables both suppliers and retailers to access
the very best in Category Management principles, but overlay these with their
own companies processes to create a unique program that all their employees can
utilise. Developed locally here in Australia, each of the programs available
target different areas of the business.
Unlike other programs available,
only the retail e-v Category Leadership programs are fully customised to suit
the clients business, but are both theory and practical in design. each program
comes complete with a knowledge centre, but also with tips and suggestions, DIY
business projects, and include all the tools and templates for employees to
simple 'Learn as they do'
Category Management
Essentials (CME)
Our
comprehensive program has been designed to provide
your employee's with the necessary skills to either develop, implement, and
measure your own category
strategies, or be able to understand the concepts that will enable you to
collaborate
with organisations that specifically develop and implement strategies on your
companies behalf.
Sales & Account Manager Programs
For senior sales representatives,
account executives, trainee executives and sales managers on how to use category
management techniques and strategies for better business results.
Retail Store Service Programs
For new or existing staff who service retail outlets. Covers all store level
service routines and protocols.
A tool for field force representatives & merchandisers that aids to increase
productivity and customer service.
Category
Management Express
An extensive library of short
category management programs to solve specific category problems. Each program
is simple to use and includes topic notes, project tasks and templates.
Category
Management Workshops
Using our CME program as the basis, our on-site classroom style category
management sessions assist companies to educate staff, and engineer category
strategies and tactics.
Commonly used as a company accreditation programs for employees.
Download our
Category Management Programs Brochure
Download our
Category Management Essentials Program Overview
Download our Simplot Case Study one Australia's largest FMCG supplier
Contact us on
sales@retaile-v.com.au to arrange a preview of any of the above
programs.
